Friday, August 3, 2012

"Living Ads" Take to Memphis Streets

Posted by on Fri, Aug 3, 2012 at 2:31 PM

Drivers who pass through seven local intersections on Saturday, August 4th could catch a glimpse of a "living ad."

Teens from the Memphis Ambassadors Program (MAP) will be holding signs reminding parents that school starts on Monday. The MAP program is the city's replacement for the youth summer jobs program, which ran into problems several years ago when some student workers were not paid.

"Living ads" can be spotted between noon and 2 p.m. at Third and Crump; Third and Mitchell; Elvis Presley and Winchester; Yale and Austin Peay; Hickory Hill and Winchester; Lamar and Airways; and Summer and Highland.

MAP students will receive community service credit for the ad campaign. They are required to complete 12 community service projects each year.

“We know that some students wait until after the first week of the school year to go to school, and teachers have told us how hard it is for those students to catch up,” said James Nelson of the City of Memphis Office of Youth Services. “We’ve reminded our MAP students that school is starting, and now our MAP students are reminding others. We don’t want any of our local students to start the school year behind.”

To learn more about the Memphis Ambassador Program, read this Flyer story.

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