"Come on into the marketplace," croons Memphis soulster Will Graves in a new song urging uninsured Memphians to check out healthcare.gov.
"He got sick and his coverage was rejected. But he knows he's not the only one. Oh no. With open enrollment, everyone should know there's coverage for pre-existing conditions," Graves continues in this song performed in the style of the 1979 soul classic "Come and Go With Me" by Teddy Pendergrass.
Mayor A C Wharton's office commissioned the song to encourage Memphians to sign up before the March 31st open enrollment deadlines. But the song sounds more like baby-making music than a jingle promoting insurance. Judge for yourself.
The city is hosting an open enrollment event at Mississippi Blvd. Christian Church on Saturday, March 29th from 10:00 a.m. — 4:00 p.m.