Wednesday, May 9, 2012

Birchbox — For Men?

Posted By on Wed, May 9, 2012 at 2:13 PM

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Some of you have probably heard of Birchbox, a monthly subscription service that delivers sizable samples of beauty products right to your door. Not just any samples: For $10 a month, Birchbox tailors a box of deluxe samples to your particular beauty needs.

So far, it's been a service targeted at women. Women who, like me, delight in all the little sample bottles and enjoy a child-like sense of glee at opening a surprise package every month.

But dudes like surprises, too! And now they can join in the fun: Birchbox Man is here and it caters to the manicured man you've always wished you could be.

For those of you unfamiliar with Birchbox, here's a little peek at what I received in my April box. It had an Earth Week theme, and most of the products were natural and/or organic.

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You're looking at trial-size samples of Befine moisturizer and cleanser, Zoya nail polish, Taylor Swift's Wonderstruck fragrance, tea bags from Le Palais des Thés, and the Amika hair mask.

Of course, the man's version would look a little different (and for some reason costs $20 a month instead of $10?) Essentially, you'll get "grooming" products instead of beauty products, but the other services, like rewards points and tips on how to use your Birchbox samples will be the same. Go get your groom on.

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