"I don't have a job or image to protect."
Good grief, whatever are you talking about??? You're no "crusader for minority rights"! ... You're hiding behing your oldtimeplayer screen name, which makes you anonymous.
You are still not facing the problem. That is the problem of the CA not having enough paid subscribers. Facebook, Twitter, etc. will not solve that.11
The only way the CA is going to survive is to get that 70% of the majority more involved. The only way to get them involved is by being aggressive and reporting more positive news with photos of that segment of the population. The more subscribers that they get, the more advertisers and higher rates they can get.
Warren Buffett, admittedly one of the smartest investors in the world, is buying up local newspapers. He buys them and focus more on community news than national. National news is easy to get without having to subscribe to the local paper. Disasters and tragedies are easily accessible, what is not easy is local community news.
Yes, keep Wendi Thomas, but, get a right wing nut to do opinions too; a tit for tat opposite view. Do more investigative reporting on controversial subjects including the many false perceptions that are floating around. A lot of people say Memphis is going to the dogs financially, however, why hasn't the local newspapers actually shown that the credit rating of Memphis is just as good as most cities of similar size.
It is just like the big chain stores. They are closing up in large urban cities, why? They are closing because they neglect a critical portion of the population. J. C. Penny buys nationally, one size fits all. That will not work in Memphis. Hell, we don't dress the same as whites. Food-wise,especially meats, we don't eat the same things. If you can't adopt to the majority of the population in an area, then, your sales will suffer. That is the problem that the CA is having.
I am not being racial, I am being practical and talking economics.
Btw, I remember way back when, we, the railroad workers, clerks, went on a national strike. I was, at the time, president of our local union. I and another stop a train at the Cooper and Southern Ave crossing. A photographer and reporter from the CA happened to be there. Hell, they had our story and a picture of us blocking the train on the front page of the newspaper. Hell, I bought 10 copies of the paper and my family and friends bought at least a hundred more. Local and community news; that is how you increase circulation.
..and what is the point of having those accounts? To remind subscribers that there is a story at the CA about something?
That is not using social media to its fullest. The beauty of Facebook and Twitter is to expose your product to other people through your Facebook Fans and Twitter followers sharing the article and bringing more eyeballs to the product. This in turn allows you to charge more for the advertising that is tied to the page. Also, if using the NY Times model (10 articles a month for free), that may entice someone to become a paying subscriber. NY Times articles are shared on numerous social media channels and because of that they have been able to grow their digital subscriber base.
If the CA posts a link to an article on Facebook or Twitter, only a subscriber will get to read it. So what was the point of posting the article to Facebook or Twitter? There may be a reason why the Memphis Flyer has more fans on Facebook than the CA. Because the Flyer has been able to use Facebook to get to more readers.
I'll default to Bruce on this, but the CA has no real purpose being on social media if there goal is to get some sort of revenue from it, because the Paywall kills the viral nature of social media.
I figured you agreed more with the next to last post because I know you're a reasonable, traditional conservative. But I think you're in the minority of local "conservatives" who claim they want an editorial voice at The Commercial Appeal.
The last post represents what I truly think. As it's an opinion, I'm attempting to be less attached to it because I'm really finding my mood improves inversely to the strength of my opinions (or maybe the frequency with which I give them attention).
First of all there was only an investigation and NO lawsuit was filed. No federal funds were withheld. And it was the former MCS who had the problem, not SCS. The same individuals from MCS are now in charge of SPED with the combined system. All those with the legacy SCS will be working with munis.
And most important, it was a complaint by someone IN THE DISTRICT.
@ Charlie Eppes
"However, the CA even if they do all that, if it is still behind a paywall - one way in - then it still isn't going to work. Currently, the CA has absolutely no use for Facebook, Twitter, and any other social media outlets because the paywall prevents sharing a story and bringing more readers to it (and the ads attached to it)."
@ Charlie Eppes
The CA rarely even offers links, if it does it it is usually by me in the comments.
@ Brunetto Latini
I agree more with the point of your next to last post than with the point of your last one. The CA may seem to play "right wing wackadoodle" favorites, but publish "leftwing wingnutz" in the LTEs just as often. IMO.
Ms. Loeffel did "thump" too much for my taste.
This just reinforces what I said about the protection of protected groups, having a disability puts one into the protective category.
What it should let you know is that Title VI has teeth should they decide to take a case. If one of the parents of the incorporated children decide to bring a complaint, then the Office of Civil Rights will vigorously investigate it.
People with disabilities are considered a minority and therefore a protected class. You see, they are discriminated against regardless of what race they are. But, absence disabilities, the general protected class in education regarding discrimination are minorities.
So, just what are you trying to say?
Have it your way.
I think your one of those guys that stand around thanking god for healthcare.gov.
Either that or you just thought I can be manipulated by mentioning the pope, or god. In either case, I still have no idea how those would affect my desire to have privacy or to wish to pay my own way. Why? Does god need my money? Does the pope? Do they support taking money? I've heard that before but no one can ever provide an authoritative source for that claim. It's supposed to be voluntary. No taxes. No fees.
Long, long ago, the pope tried to run our civil affairs. Be gave up. He was unable to address the armies of Islam, way back in the 8th century, and asked for protection from Pepin the Short.
I'm betting you didn't know that.
Annnnd "obtuse" it is.
Hey OTP, tell me again about problems with federal funding and civil rights:
The same people responsible for this were reported again this fall for failure to comply with federal rules.
Have tickets, 4 of us, but followed the weather advisory to stay home off the roads...long way from Hot Springs, AR...hope we get a chance to see him again...love love love Jesse...
I'm not sure which one of those you are attempting to be, but in any case, you are unclear. You said something about "ignoring the word of God". I don't see anything like that here, so I asked you about it. If you really don't know what you meant to say, that's ok. Why not just say that you didn't mean to say that the pope is god that's ok with me. I make mistakes, mis-speak, wish I could take it back, all sorts of stuff like that.
I still would love to know what you really mean to say.
"Obtuse" or "oblivious"?
Are you saying I'm not supposed to use quotation marks when I quote someone?
Are you saying the pope is god? Please clarify.
As for insurance for health care. I don't want any. I would rather spend my money on other things. The fact of the matter is that I do just that. I spend as little as possible on health care. As for thanking god for anything, why should I listen to you regarding my behavior in these matters? Who are you to speak to me about something you know, and could know, nothing about?
Again with the national defense. Are you saying that my vagina is a national defense issue? Really? I should let the army "check me out"? Have you heard something?
And yes, youtube. That is a clip of a congress critter asking a contractor that is under oath in front of a congress critter committee regarding the healthcare.gov web site and it's statement that any user has no reasonable expectation of privacy.
I think you aren't listening. Eeyore doesn't have a "plan" or "insurance". All he has are quotation marks. And if "somebody" on "youtube" says he doesn't have to "read" what he is "commenting on", then the Pope says he can go straight to hell. You could too, so pay attention.
I think that the CA has to end its "one method" digital strategy, because digital will eventually be the main delivery method of news for them and other legacy newspapers.
First, let me state that I am in no way a "newspaper" expert, but it is clear that currently those that read physically printed newspapers are mostly over the age of 40. Not to say, that those under the age of 40 don't read printed newspapers, but if asked how they read the newspaper, the majority of under 40's will say online - via a computer, tablet, or smartphone. Based on this, newspapers need to figure out what is the best way to reach this younger group and stop focusing on trying to grow an aging segment that is dying out as time passes.
Now this may not mean just putting the printed paper up on the website and your done. Digital Media allows newspapers to introduce other elements like Video, Audio, and Interactive. Does the CA have any of that?
NPR is one media outlet that has successfully grown an under 40 audience through its website. As a media outlet that should only be "radio" they have launched a family of printed blogs, online only podcasts, and even a photo/video group (did you know NPR had a photojournalism group?). And throughout the NPR site, there is always a link taking you to the NPR Shop or making a donation.
How hard would it be for the CA to produce a couple of podcasts with its reporters? How about adding a couple of game highlights in a video attached to the print stories (like ESPN)? How about a couple of specialized blogs like the Flyer or even the New York Times? Does the CA even have a YouTube channel?
However, the CA even if they do all that, if it is still behind a paywall - one way in - then it still isn't going to work. Currently, the CA has absolutely no use for Facebook, Twitter, and any other social media outlets because the paywall prevents sharing a story and bringing more readers to it (and the ads attached to it).
Again, the CA needs to stop their "one method" digital strategy - there is more than one way to delivery the news and you can't limit it to one way to access it.
You can buy insurance for alien abduction if you want. National Health is like National Defense. You can arm yourself against mujahedin if you want.
Thank God, (the word of whom..... please go to the top of this thread to see what you are commenting on) that you don't have health problems requiring hundreds of thousands of dollars to keep you alive and productive. I on the other hand have never been in danger of Iraqi attack, neither has Rush Limbaugh, Warren Buffett, Oprah Winfrey, or Bill Maher. But I still pay for the National Defense. You will pay for the National Health, because someday a disease of mass destruction descends on us all.
I don't have a "plan". I don't have "insurance". I pay for my own medical care. The money for that comes out of my pocket.
As for national health care not preventing me from paying "extra", if that were so then it wouldn't be a true "single payer"system, would it?
National defense? WTF are you talking about? Word of god? What? Please clarify.
As to privacy. There is no privacy in a single payer system. There is no privacy in ACA. ACA isn't HIPAA compliant:
As for all that, why would I, under a single payer national system, want to pay for the health care for Rush Limbaugh, Warren Buffett, Ofrah Winfrey, or Bill Maher?
By Leonard Gill
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