If MATA wants to up their ridership: do a little market research. Expl: Look at the traffic on I-55 coming through Southaven on their way to Fedex about 8-11PM and going the other way at 2-5AM. My commute could change to: Drive to Southaven (Goodman/I-55) Station, to Shelby/I-55 Station Shelby, to FedEx, then hop the FedEx shuttle to screening. This would save me a gallon or more a day, plus eliminate the hassle of fighting traffic. There should be plenty of other hot routes where they could have SRO bus routes.
By Chris Davis, Susan Ellis, Toby Sells, and Maya Smith
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