HEADLINE OF THE WEEK 

HEADLINE OF THE WEEK

On Friday, October 31st, The Commercial Appeal introduced the paper s new director of advertising with the following headline: Veteran Lackey new ad director. Now our esteemed daily could have run a headline reading Brad Lackey named ad director or perhaps something simple like CA names new ad director. Those would have been fine. But no, they went with Veteran Lackey new ad director. And what s wrong with that? Hey, if you want readers to think your hire s only qualifications for the job are his ability to fetch coffee and say yes on cue, nothing at all.

Comments

Subscribe to this thread:

Add a comment

ADVERTISEMENT
ADVERTISEMENT
    • Riverside Take Two

      Bike lanes could once again stripe Riverside Drive.
    • Vulnerable Vista

      French Forters worry silos would obstruct river views.
    • Buyer’s Market

      MLGW buys out homes, plans to expand

Blogs

Intermission Impossible

High School Musical Award Nominees Announced, 2016-17

Film/TV/Etc. Blog

Music Video Monday: The Band CAMINO

Hungry Memphis

901 Wings Opening Downtown

Politics Beat Blog

Schedule for Local Democrats' Reorganization Efforts

From My Seat

Softball Sisters

Beyond the Arc

Game 4: Grizzlies 110, Spurs 108: One For The Ages

Politics Beat Blog

Low Early Voting Totals for District 95

News Blog

State Officials Search for North Memphis Bear

News Blog

4/20 at Overton Park, Not Very Lit

ADVERTISEMENT

Readers also liked…

ADVERTISEMENT
© 1996-2017

Contemporary Media
460 Tennessee Street, 2nd Floor | Memphis, TN 38103
Visit our other sites: Memphis Magazine | Memphis Parent | Inside Memphis Business
Powered by Foundation