HEADLINE OF THE WEEK 

HEADLINE OF THE WEEK

On Friday, October 31st, The Commercial Appeal introduced the paper s new director of advertising with the following headline: Veteran Lackey new ad director. Now our esteemed daily could have run a headline reading Brad Lackey named ad director or perhaps something simple like CA names new ad director. Those would have been fine. But no, they went with Veteran Lackey new ad director. And what s wrong with that? Hey, if you want readers to think your hire s only qualifications for the job are his ability to fetch coffee and say yes on cue, nothing at all.

Comments

Subscribe to this thread:

Add a comment

ADVERTISEMENT
ADVERTISEMENT
    • Trials on Trial

      Shelby County District Attorney General’s office again targeted for misconduct.
    • Natural Healing

      Arkansas fires up its medical marijuana program.

Blogs

Music Blog

Circa Survive Rekindles Magic At Growlers

Fly On The Wall Blog

Artist Renderings for RDC Riverfront Seen as a Comic Book...

Music Blog

WYPL brings you the Memphis Sound

News Blog

Tennessee Breaks Record for Student Aid Requests

News Blog

MLGW's Water Test Comes Back Clean

Fly On The Wall Blog

RDC Announces Plan to Raise Atlantis

News Blog

New Vision Unveiled for Riverfront

ADVERTISEMENT

More by Chris Davis

Readers also liked…

ADVERTISEMENT
© 1996-2017

Contemporary Media
460 Tennessee Street, 2nd Floor | Memphis, TN 38103
Visit our other sites: Memphis Magazine | Memphis Parent | Inside Memphis Business
Powered by Foundation