Nicely put, Matt.
The two concepts are not mutually exclusive. We all appear to agree that Midtown could use this. But that corner is not the right place. The food truck owner who weighed in had a telling perspective.
That perspective encompasses a feeling that this is bad business. I submit that it is, but for a different reason. I believe that of all the areas available, the viable ones brought up above, this one is being chosen by because it dilutes Cooper-Young and draws business toward Loeb's gem, Overton Square.
That is to say, those other locations would all be more beneficial for Midtown: roomier, less traffic added to an already congested and dysfunctional corner, plumbing already available in some cases, no close (small business) competition, etc.
All those locations lack, and the reason they won't be chosen, is proximity to CY, which Loeb can't tap any other way.
And BP, the balance Matt speaks of is vital to what actually makes Midtown cool. It's diversity, culture and lack of uniform conformity that give a place longevity and interest. It's what made Midtown, and CY in particular, a place Urban Outfitters would even consider. You gotta be long-sighted to understand true cool the way Cooper Young does.
By Chris McCoy
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