When I spoke with Crave chef Jason Doty about his Hand-Crafted Name contest, he said it was inspired in part by the Break the Chain – Eat Local movement.
“It’s about us supporting each other,” Doty said when I confessed I wasn’t familiar with Break the Chain
Turns out that this very cool, very low-key movement — for which local independently owned restaurants show solidarity through T-shirts — can be traced back to Memphis’ favorite cupcake-pusher Kat Gordon, owner of Muddy’s Bake Shop.